Dec
19
    

Who In Your Organization Drives The Guest/Customer Experience? - By J. Ragsdale Hendrie

19-12-2008 » Hotel industry news

Many companies and Retail segments are moving toward an ‘Experience’ titled Executive. The evolution started with our time-tested Marketing and Customer Service titles, moved into Brand and is now further defined as Customer Brand Insight, Strategy and Business Development, Business Excellence, Customer Fulfillment and, for some, the Chief Experience Officer.

More: continued here

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